Friday, April 15, 2011
Beyond the Christian Movie - Part 1
What if you were approached to donate or invest in a Christian movie? What would you look for? How would you know if it was a good investment with tangible results? If you’re a filmmaker ask yourself if there is more to this than just making a movie? In other words, is there a bigger picture beyond the Christian movie?
Here are three questions you should ask yourself before you invest in a movie or decide to produce one:
1. Does this movie have the ability to point people to Christ? Of course, that’s the main reason most Christians get involved in filmmaking in the first place. But it’s more than just making a Christian movie. To be more effective requires us to expand our horizon. A redemptive, transformation, or cautionary tale can be more Christian in terms of its nature than most Christian movies are in terms of their content. You want something that’s effective and has an impact. Forget about just reaching a Christian audience. Can you go beyond that and actually attract a mainstream audience to your movie?
2. Does this movie provide opportunities to reach out to nonChristian media professionals? Most often Christians only want to work with Christians. What an opportunity we miss. Filmmaking is a collaborative process that presents opportunities to build trust, relationships, and friendships; therefore, our movie crews should have both Christians and nonChristians working together. Looking for outreach opportunities? Well you just found one. I can’t think of a better way to have an impact on the industry.